White Img Bg Brand identity design & packaging for natural healthcare company

Brand identity design & packaging for natural healthcare company

William Ransom is one of the UK’s leading and oldest natural healthcare companies. Following an extensive three-way pitch process SO were selected to reposition the company with a completely refreshed company brand identity design. With a focus on sourcing natural products from all around the world, we developed an iconic logo design which symbolised both natural and global, by positioning simple leaf shapes to point North, East, South, and West. As a logo which would need to reproduce well on often very small product packaging, there was a need for extreme simplicity.

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Following the design of the company umbrella brand SO also created the logo and packaging design for the Ransom Naturals range of products, plus exhibition design and an annual report

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“SO's approach was extremely thorough, insightful, and creative. The process was smooth and the output could not have been better”

"SO’s brief was to redesign our company logo and umbrella brand having assessed our competitive positioning. Their approach was extremely thorough, insightful, and creative. It was a pleasure to work with SO - the process was smooth, and the output could not have been better. Delivery was on time and to budget - I would definitely recommend SO."

Ivor Harrison, Chief Executive, William Ransom & Son plc

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If you require a brand identity services for your own luxury brand we would love to help. Please complete the enquiry form at the bottom of this page or head over to our brand identity services page to find out more.